At a glance

hiyrd is the world’s fastest growing short-form, video-first jobs platform built for Gen-Z.

Where you’re discovered, not filtered. Where you’re hiyrd, not ghosted.

• Video CVs and job ads with TikTok-style UI and feed for job discovery and networking.

• Dynamic portfolios, real-time interactions, community-driven connections.

Quick fire details

• Headquarters: Liverpool, UK

• Employee count: 3

• Business model: Ads and business subscriptions

• Backed by: £0 committed so far. Previously raised £250,000 at pre-seed to release, test and scale MVP

• Funding amount: Raising £1.2m seed

The founder

• Cofounder and CEO, James Boyd: Founded & scaled a tech startup in Southeast Asia, securing clients such as Goldman Sachs, Changi Airport & UNESCO.

• Cofounder and COO, Samuel Garlick: Built a live events brand to 800+ shows across 26 cities & helped grow a ticketing app into one of the largest ticket platforms in Europe.

The market

• By 2025, Gen-Z will make up 27% of the global workforce. Yet no platform truly owns their digital career identity.

This startup is solving two key problems:

• 94% of job seekers are on mobile, but most hiring tools aren’t.

• Gen-Z consumes 4+ hours/day of short-form video, but the job market is all text based.

^{The quicker pitch: Built in Europe}

This is not a paid sponsorship.

Just a recommendation to sign up to Built in Europe. It’s the leading publication for all things regarding European Tech.

There’s a real sense of growth and optimism in tech across Europe now and this publication is helping to lead the charge.

We can’t recommend this newsletter enough!

Traction metrics

• User Growth (All Organic): 15,000+ users organically in 12 months (no paid marketing)

• High engagement: Over half a million video views across just 101 job posts

• Adoption: 200+ businesses onboard (sporting giants to lean startups)

Competitive landscape

• LinkedIn (not video native), Job boards (outdated UX, text based) and TikTok (built for entertainment, not careers).

  • hiyrd is video-first from the ground up - not bolted on.

  • Jobs meet identity – users showcase personality, not just AI generated paper.

We’re collaborating with VC’s to offer exclusive allocations into deals. Stay tuned for the launch of quick pitch deal.

In the meantime register below if you’re interested.

Our Take

Appeals

• Incredibly fast hiring: 4-day average time-to-placement. 10x faster than traditional job boards or LinkedIn.

• Global Demand Pre-Launch: User signups from SEA, US, and Europe ahead of targeted expansion. Strong inbound interest from Philippines, Indonesia, Vietnam, and Thailand.

• Zero CAC, High Stickiness: Organic viral growth via short-form video sharing. Gen-Z-native format = ultra-low acquisition costs, high retention.

Risks

• Market Education Risk: Legacy platforms like LinkedIn and popular job boards make it hard to change consumer behaviour. Gen-Z jobseekers & businesses need to undergo a mindset shift

• B2B Monetisation Risk: Delayed uptake of paid SaaS tools by employers.

• Competitive Risk: What is currently a blue ocean market, incumbents or new entrants may pivot toward the Gen-Z $500B+ opportunity.

Last feature’s results

Our readers are a FAN of SWOP.

Share Quick Pitch

1 Referral
Quick Pitch deck template

Share the link attached to the above image.

You currently have 0 referrals!